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Point of Interests (POI)

Introduction

The Point Of Interest (POI) Data Set is a individual location level report of physical location data that includes Signal provider, Category, BrandName, Location ID, Address1, Address2, City, State, Postal, DMA, Latitude, and Longitude . This is report combines with the Visitation Detail data set to generate the Visitation data sets.

Delivery

The file will be accessible via S3 credentials provided to you upon request. You may transfer the files to your local machine or to your preferred cloud for incorporation into your application, workflow or model.

Example File

CSV Fields – Point Of Interest File

CountryThree letter ISO code of CountryString
Key Value Data Type
Category  The Friendly Meta Category Name of the Location String(255)
BrandName The Brand Name of the individual location String(255)
LocationID The unique integer value of the location Int
LocationName Location Name String
Addreess1 The 1st address field of the location String
Addreess2 The 2nd address field of the location String
City The City of the location String
State The State of the location String
Postal Code The zipcode (US) or postal code (ROW) of the location String
DMA The designated marketing area (US only) of the location String
Lat The Latitude of the location (up to 7 digits) String
Lon The Longitude of the location (up to 7 digits) String
ExternalID PlaceKey of POI String
SquareFootage The approximate square footage of the poi (if available) String

 

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