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Misc: IAB Categories
Introduction
The IAB Categories Report offers a full classification of web content based on the Interactive Advertising Bureau (IAB) taxonomy, including both standard IAB categories and Webshrinker-specific additions.
Complete IAB Taxonomy
- IAB1 – Arts & Entertainment
- IAB1-1 – Books & Literature
- IAB1-2 – Celebrity Fan/Gossip
- IAB1-3 – Fine Art
- IAB1-4 – Humor
- IAB1-5 – Movies
- IAB1-6 – Music & Audio
- IAB1-7 – Television & Video
- IAB2 – Automotive
- IAB2-1 – Auto Parts
- IAB2-2 – Auto Repair
- IAB2-3 – Buying/Selling Cars
- IAB2-4 – Car Culture
- IAB2-5 – Certified Pre-Owned
- IAB2-6 – Convertible
- IAB2-7 – Coupe
- IAB2-8 – Crossover
- IAB2-9 – Diesel
- IAB2-10 – Electric Vehicle
- IAB2-11 – Hatchback
- IAB2-12 – Hybrid
- IAB2-13 – Luxury
- IAB2-14 – Minivan
- IAB2-15 – Motorcycles
- IAB2-16 – Off-Road Vehicles
- IAB2-17 – Performance Vehicles
- IAB2-18 – Pickup
- IAB2-19 – Road-Side Assistance
- IAB2-20 – Sedan
- IAB2-21 – Trucks & Accessories
- IAB2-22 – Vintage Cars
- IAB2-23 – Wagon
- IAB3 – Business
- IAB3-1 – Advertising
- IAB3-2 – Agriculture
- IAB3-3 – Biotech/Biomedical
- IAB3-4 – Business Software
- IAB3-5 – Construction
- IAB3-6 – Forestry
- IAB3-7 – Government
- IAB3-8 – Green Solutions
- IAB3-9 – Human Resources
- IAB3-10 – Logistics
- IAB3-11 – Marketing
- IAB3-12 – Metals
- IAB4 – Careers
- IAB4-1 – Career Planning
- IAB4-2 – College
- IAB4-3 – Financial Aid
- IAB4-4 – Job Fairs
- IAB4-5 – Job Search
- IAB4-6 – Resume Writing/Advice
- IAB4-7 – Nursing
- IAB4-8 – Scholarships
- IAB4-9 – Telecommuting
- IAB4-10 – Military
- IAB4-11 – Career Advice
- IAB5 – Education
- IAB5-1 – 7-12 Education
- IAB5-2 – Adult Education
- IAB5-3 – Art History
- IAB5-4 – College Administration
- IAB5-5 – College Life
- IAB5-6 – Distance Learning
- IAB5-7 – English as a 2nd Language
- IAB5-8 – Language Learning
- IAB5-9 – College / Graduate School
- IAB5-10 – Homeschooling
- IAB5-11 – Homework/Study Tips
- IAB5-12 – K-6 Education
- IAB5-13 – Private School
- IAB5-14 – Special Education
- IAB5-15 – Studying Business
- IAB6 – Family & Parenting
- IAB6-1 – Adoption
- IAB6-2 – Babies & Toddlers
- IAB6-3 – Daycare/Pre School
- IAB6-4 – Family Internet
- IAB6-5 – Parenting – K-6 Kids
- IAB6-6 – Parenting teens
- IAB6-7 – Pregnancy
- IAB6-8 – Special Needs Kids
- IAB6-9 – Eldercare
- IAB7 – Health & Fitness
- IAB7-1 – Exercise / Weight Loss
- IAB7-2 – ADD
- IAB7-3 – AIDS / HIV
- IAB7-4 – Allergies
- IAB7-5 – Alternative Medicine / Holistic Healing
- IAB7-6 – Arthritis
- IAB7-7 – Asthma
- IAB7-8 – Autism / PDD / Asperger’s Syndrome 1
- IAB7-9 – Bipolar Disorder
- IAB7-10 – Brain Tumor
- IAB7-11 – Cancer
- IAB7-12 – Cholesterol
- IAB7-13 – Chronic Fatigue Syndrome
- IAB7-14 – Chronic Pain
- IAB7-15 – Cold & Flu
- IAB7-16 – Deafness
- IAB7-17 – Dental Care
- IAB7-18 – Depression
- IAB7-19 – Dermatology
- IAB7-20 – Diabetes
- IAB7-21 – Epilepsy / Seizures
- IAB7-22 – GERD / Acid Reflux
- IAB7-23 – Headaches / Migraines / Fevers / Pain
- IAB7-24 – Heart Disease / Stroke
- IAB7-25 – Herbs for Health / Supplements / Vitamins
- IAB7-27 – IBS / Crohn’s / Celiac Disease
- IAB7-28 – Incest / Abuse Support
- IAB7-29 – Incontinence
- IAB7-30 – Infertility
- IAB7-31 – Men’s Health
- IAB7-32 – Nutrition
- IAB7-33 – Orthopedics
- IAB7-34 – Panic / Anxiety Disorders
- IAB7-35 – Pediatrics
- IAB7-36 – Physical Therapy
- IAB7-37 – Psychology / Psychiatry / Therapy
- IAB7-38 – Senior Health
- IAB7-39 – Sexuality
- IAB7-40 – Sleep Disorders
- IAB7-41 – Smoking Cessation
- IAB7-42 – Substance Abuse
- IAB7-43 – Thyroid Disease / Endocrinology
- IAB7-45 – Women’s Health
- IAB7-WS1 – Abortion
- IAB8 – Food & Drink
- IAB8-1 – American Cuisine
- IAB8-2 – Barbecues & Grilling
- IAB8-3 – Cajun / Creole
- IAB8-4 – Chinese Cuisine
- IAB8-5 – Cocktails / Beer
- IAB8-6 – Coffee / Tea
- IAB8-7 – Cuisine-Specific
- IAB8-8 – Desserts & Baking
- IAB8-9 – Dining Out
- IAB8-10 – Food Allergies
- IAB8-11 – French Cuisine
- IAB8-12 – Health / Low-Fat Cooking
- IAB8-13 – Italian Cuisine
- IAB8-14 – Japanese Cuisine
- IAB8-15 – Mexican Cuisine
- IAB8-16 – Vegan
- IAB8-17 – Vegetarian
- IAB8-18 – Wine
- IAB9 – Hobbies & Interests
- IAB9-1 – Art / Technology
- IAB9-2 – Arts & Crafts
- IAB9-3 – Beadwork
- IAB9-4 – Bird-Watching
- IAB9-5 – Board Games / Puzzles
- IAB9-6 – Candle & Soap Making
- IAB9-7 – Card Games
- IAB9-8 – Chess
- IAB9-9 – Cigars / Vaping / Tobacco & Accessories
- IAB9-10 – Collecting
- IAB9-11 – Comic Books / Anime / Manga
- IAB9-12 – Drawing / Sketching
- IAB9-13 – Freelance Writing / Getting Published
- IAB9-14 – Genealogy
- IAB9-16 – Guitar / Keyboard / Drums
- IAB9-18 – Investors / Inventors / Patents / Copyright
- IAB9-19 – Jewelry Making
- IAB9-20 – Magic & Illusion
- IAB9-21 – Needlework
- IAB9-22 – Painting
- IAB9-23 – Photography
- IAB9-24 – Radio
- IAB9-25 – Roleplaying Games
- IAB9-26 – Sci-Fi & Fantasy
- IAB9-27 – Scrapbooking
- IAB9-28 – Screenwriting
- IAB9-29 – Stamps & Coins
- IAB9-30 – Video & Computer Games
- IAB9-31 – Woodworking
- IAB9-WS1 – Gambling
- IAB9-WS2 – Weapons
- IAB10 – Home & Garden
- IAB10-1 – Appliances
- IAB10-2 – Entertaining
- IAB10-3 – Environmental Safety
- IAB10-4 – Gardening
- IAB10-5 – Home Repair
- IAB10-6 – Home Theater
- IAB10-7 – Interior Decorating
- IAB10-8 – Landscaping
- IAB10-9 – Remodeling & Construction
- IAB11 – Law, Government, & Politics
- IAB11-1 – Immigration
- IAB11-2 – Legal Issues
- IAB11-3 – Government Resources
- IAB11-4 – Politics
- IAB11-5 – Commentary
- IAB12 – News / Weather / Information
- IAB13 – Personal Finance
- IAB13-1 – Beginning Investing
- IAB13-2 – Credit / Debit & Loans
- IAB13-3 – Financial News
- IAB13-4 – Financial Planning
- IAB13-5 – Hedge Fund
- IAB13-6 – Insurance
- IAB13-7 – Investing
- IAB13-8 – Mutual Funds / ETFs
- IAB13-9 – Options
- IAB13-10 – Retirement Planning
- IAB13-11 – Stocks
- IAB13-12 – Tax Planning / Accounting
- IAB14 – Society
- IAB14-1 – Dating / Personals
- IAB14-2 – Divorce Support
- IAB14-3 – LGBTQ+
- IAB14-4 – Marriage
- IAB14-5 – Senior Living
- IAB14-6 – Teens
- IAB14-7 – Weddings
- IAB14-8 – Ethnic Specific
- IAB14-WS1 – Social Networking
- IAB15 – Science
- IAB15-1 – Astrology
- IAB15-2 – Biology
- IAB15-3 – Chemistry
- IAB15-4 – Geology
- IAB15-5 – Paranormal Phenomena
- IAB15-6 – Physics
- IAB15-7 – Space / Astronomy
- IAB15-8 – Geography
- IAB15-9 – Botany
- IAB15-10 – Weather
- IAB16 – Pets
- IAB16-1 – Aquariums
- IAB16-2 – Birds
- IAB16-3 – Cats
- IAB16-4 – Dogs
- IAB16-5 – Large Animals
- IAB16-6 – Reptiles
- IAB16-7 – Veterinary Medicine
- IAB17 – Sports
- IAB17-1 – Auto Racing
- IAB17-2 – Baseball / Softball
- IAB17-3 – Bicycling
- IAB17-4 – Bodybuilding
- IAB17-5 – Boxing
- IAB17-6 – Canoeing / Kayaking
- IAB17-7 – Cheerleading
- IAB17-8 – Climbing
- IAB17-9 – Cricket
- IAB17-10 – Figure Skating
- IAB17-11 – Fly Fishing
- IAB17-12 – American Football
- IAB17-13 – Freshwater Fishing
- IAB17-14 – Game & Fish
- IAB17-15 – Golf
- IAB17-16 – Horse Racing
- IAB17-17 – Horses
- IAB17-18 – Hunting / Shooting
- IAB17-19 – Inline Skating
- IAB17-20 – Martial Arts
- IAB17-21 – Mountain Biking
- IAB17-22 – NASCAR Racing
- IAB17-23 – Olympics
- IAB17-24 – Paintball
- IAB17-25 – Power & Motorcycles
- IAB17-26 – Basketball
- IAB17-27 – Ice Hockey
- IAB17-28 – Rodeo
- IAB17-29 – Rugby
- IAB17-30 – Running / Jogging
- IAB17-31 – Sailing / Boating
- IAB17-32 – Saltwater Fishing
- IAB17-33 – Scuba Diving
- IAB17-34 – Skateboarding
- IAB17-35 – Skiing
- IAB17-36 – Snowboarding
- IAB17-37 – Surfing / Body-Boarding
- IAB17-38 – Swimming
- IAB17-39 – Table Tennis / Ping-Pong
- IAB17-40 – Tennis
- IAB17-41 – Volleyball
- IAB17-43 – Waterski / Wakeboard
- IAB17-44 – World Football / Soccer
- IAB18 – Style & Fashion
- IAB18-1 – Beauty
- IAB18-2 – Body Art
- IAB18-3 – Fashion
- IAB18-4 – Jewelry
- IAB18-5 – Clothing
- IAB18-6 – Accessories
- IAB19 – Technology & Computing
- IAB19-1 – 3-D Graphics
- IAB19-2 – Animation
- IAB19-3 – Antivirus Software
- IAB19-4 – C / C++
- IAB19-5 – Cameras & Camcorders
- IAB19-6 – Cell Phones
- IAB19-7 – Computer Certification
- IAB19-8 – Computer Networking
- IAB19-9 – Computer Peripherals
- IAB19-10 – Computer Reviews
- IAB19-11 – Data Centers
- IAB19-12 – Databases
- IAB19-13 – Desktop Publishing
- IAB19-14 – Desktop Video
- IAB19-15 – Email / Chat / Messaging
- IAB19-16 – Graphics Software
- IAB19-17 – Home Video / DVD
- IAB19-18 – Internet Technology
- IAB19-19 – Java
- IAB19-20 – JavaScript
- IAB19-21 – Mac Support
- IAB19-22 – MP3 / MIDI
- IAB19-23 – Net Conferencing
- IAB19-24 – Net for Beginners
- IAB19-25 – Network Security
- IAB19-26 – Palmtops / PDAs / Tablets
- IAB19-27 – PC Support
- IAB19-28 – Portable
- IAB19-29 – Entertainment / Virtual & Augmented Reality
- IAB19-30 – Shareware / Freeware / Open Source
- IAB19-31 – Unix / Linux
- IAB19-32 – Visual Basic
- IAB19-33 – Web Clip Art
- IAB19-34 – Web Design / HTML
- IAB19-35 – Web Search
- IAB19-36 – Windows
- IAB19-WS1 – Hacking / Cracking
- IAB19-WS2 – VPNs / Proxies & Filter Avoidance
- IAB19-WS3 – Language Translation
- IAB19-WS4 – File Sharing
- IAB20 – Travel
- IAB20-1 – Adventure Travel
- IAB20-2 – Africa
- IAB20-3 – Air Travel
- IAB20-4 – Australia & New Zealand
- IAB20-5 – Bed & Breakfast
- IAB20-6 – Budget Travel
- IAB20-7 – Business Travel
- IAB20-8 – By US Locale
- IAB20-9 – Camping
- IAB20-10 – Canada
- IAB20-11 – Caribbean
- IAB20-12 – Cruises
- IAB20-13 – Eastern Europe
- IAB20-14 – Europe
- IAB20-15 – France
- IAB20-16 – Greece
- IAB20-17 – Honeymoons / Getaways
- IAB20-18 – Hotels
- IAB20-19 – Italy
- IAB20-20 – Japan / China
- IAB20-21 – Mexico & Central America
- IAB20-22 – National Parks
- IAB20-23 – South America
- IAB20-24 – Spas
- IAB20-25 – Theme Parks
- IAB20-26 – Traveling with Kids
- IAB20-27 – United Kingdom
- IAB21 – Real Estate
- IAB21-1 – Apartments
- IAB21-2 – Architects
- IAB21-3 – Buying / Selling Homes
- IAB22 – Shopping
- IAB22-1 – Contests & Freebies
- IAB22-2 – Couponing
- IAB23 – Religion & Spirituality
- IAB23-1 – Alternative Religions
- IAB23-2 – Atheism / Agnosticism
- IAB23-3 – Buddhism
- IAB23-4 – Catholicism
- IAB23-5 – Christianity
- IAB23-6 – Hinduism
- IAB23-7 – Islam
- IAB23-8 – Judaism
- IAB23-9 – Latter-Day Saints
- IAB23-10 – Pagan / Wiccan
- IAB24 – Uncategorized
- IAB25 – Non-Standard Content
- IAB25-1 – Unmoderated UGC / Message Boards
- IAB25-2 – Extreme Graphic / Explicit Violence
- IAB25-3 – Adult Content
- IAB25-4 – Profane Content
- IAB25-5 – Hate Content
- IAB25-6 – Under Construction
- IAB25-7 – Incentivized
- IAB25-WS1 – Content Server
- IAB25-WS2 – Streaming Media
- IAB25-WS3 – Trackers
- IAB25-WS4 – Cryptomining / Cryptojacking
- IAB26 – Illegal Content
- IAB26-1 – Illegal Content
- IAB26-2 – Warez
- IAB26-3 – Spyware / Malware / Malicious
- IAB26-4 – Copyright Infringement
- IAB26-WS1 – Illegal Drugs & Paraphernalia
- IAB26-WS2 – Deceptive / Phishing